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内 容 提 要

本书用英文介绍了中国文化和文化旅游资源,包括中国旅游发展历史、文化遗产、历史建筑、文学艺术、书法绘画、节事庆典、传统工艺、饮食文化、中国武术和中医中药,以及它们与旅游之间的关系。每章开始的部分列出了本章的生词和中文释义,展示了本章的知识图谱,文中穿插了丰富的图片、案例、可扫码播放的有声资料和视频资料,

每章的结束部分提供了主题案例和延展阅读书单。同时,本书也为教师提供了课件和习题库。

Abstract

This book provides an introduction to Chinese culture and cultural tourism resources in China. The topics include the history of tourism development, cultural heritage, architecture, literature, Chinese calligraphy and painting,festivals and events, traditional crafts, Chinese cuisine, martial arts and Chinese traditional medicine. Their relationships with tourism have also been discussed. The technical terms and the Chinese translation are presented at the beginning of each chapter to facilitate reading. A knowledge graph is illustrated to show the structure of the chapter. A lot of photos, cases, and further reading materials have been provided in the text. Readers may also access additional audio and video materials by scanning the QR codes in the text. A major case study in the form of China Story and recommended reading list are put at the end of each chapter. Lecture slides and a test bank are available for teachers to use.

作者介绍

石芳芳,东北财经大学萨里国际学院副院长,副教授,硕士生导师,旅游学博士。硕士毕业于英国萨里大学,博士毕业于英国诺丁汉特伦特大学。英国高等教育研究院会士,辽宁省景区质量评定专家,辽宁省文旅融合专家,大连市海岛非物质文化遗产研究与保护中心工作委员会副主任,Journal of Hospitality and Tourism Insights助理主编, Tourism Critiques: Practice and Theory编委,在Tourism Management、Journal of Travel Research等高水平SSCI期刊、国际学术会议、国内核心期刊发表论文二十余篇,主持和参与部省级项目二十余项,出版译著两部。

书籍目录

Chapter 1 Introduction

1.1 Tourism and culture

1.2 Cultural tourism

1.3 Cultural tourism in China

Chapter 2 The History of Chinese Tourism

2.1 An Overview of the History of Travel and Tourism

2.2 Travel in Different Historical Periods in China

2.3 The Driving Force of Tourism Development

2.4 Tourism Along the Silk Road

Chapter 3 Cultural Heritage

3.1 Introduction to cultural heritage

3.2 Cultural heritage as a tourism resource

3.3 Tourism development of tangible cultural heritage

3.4 Tourism development of intangible cultural heritage

Chapter 4 Architecture

4.1 General History of the Development of Ancient Chinese

Architecture

4.2 The cultural connotations of ancient Chinese architecture

4.3 Historical architecture attractions in China

Chapter 5 Literature

5.1 General history of the development of ancient

Chinese literature

5.2 Tourism and tourism literature

5.3 Famous scenic spots and relevant literary works

Chapter 6 Chinese Calligraphy and Painting

6.1 Chinese Calligraphy

6.2 Traditional Chinese Painting

Chapter 7 Festivals and Events

7.1 Introduction to Chinese festivals and events

7.2 Festivals and events as tourism resources

7.3 Development of tourism festivals and events

Chapter 8 Chinese Crafts

8.1 Overview of Chinese Crafts

8.2 Chinese Paper Cutting

8.3 Chinese Ceramics

8.4 Chinese Carving

Chapter 9 Chinese Food Culture

9.1 Overview of Chinese Cuisines

9.2 Chinese Cuisine

9.3 Tea Culture

Chapter 10 Martial Arts

10.1 The origins and development of Chinese martial arts

10.2 Categories of Chinese martial arts

10.3 The philosophy of Chinese martial arts

10.4 Martial art?related tourist attractions

Chapter 11 Traditional Chinese Medicine

11.1 Theories of traditional Chinese medicine

11.2 Diagnosis and treatment

11.3 The promotion and maintenance of good health

11.4 TCM health tourism

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